Covid-19 Helpline for Truckers

Together in Tough Times

When uncertainty surrounded India's roads during the Covid-19 pandemic, the Ustaad helpline created a channel for truck drivers to share their concerns, seek support, and be heard.

Support When It Was Needed the Most
About the Campaign

Support When It Was Needed the Most

Because Every Driver Deserves to Be Heard.

The Covid-19 pandemic brought unprecedented challenges for India's trucking community. As truck drivers continued transporting essential goods, many faced uncertainty around movement restrictions, health risks, financial pressures, and the wellbeing of their families. In 2020, a dedicated helpline was operated to connect directly with truck drivers and understand the difficulties they were experiencing. The initiative went beyond receiving calls. It created opportunities for personal conversations that brought attention to the everyday realities of drivers and their families during one of the country's most difficult periods. These conversations also helped shape the direction of later community initiatives under Ustaad.

More Than a Helpline

Listening. Understanding. Standing Together.

A Listening Ear

A Listening Ear

Creating a channel where truck drivers could share their concerns and challenges during the pandemic.

Understanding Family Challenges

Understanding Family Challenges

Learning about the financial, educational, and personal difficulties affecting trucking families.

Direct Community Connection

Direct Community Connection

Maintaining personal engagement with drivers to better understand their circumstances.

Identifying Emerging Needs

Identifying Emerging Needs

Recognising challenges that could be addressed through future community-focused initiatives.

Building Trust

Building Trust

Strengthening connections through empathy, responsiveness, and meaningful conversations.

Real Concerns. Meaningful Responses.

Conversations That Inspired Action

During the pandemic, conversations with truck drivers and their families helped bring their concerns to light and inspire meaningful community support.

2020 - A Time of Uncertainty

2020 - A Time of Uncertainty

The pandemic disrupted everyday life and created significant challenges for truck drivers and their families.

A Dedicated Helpline

A Dedicated Helpline

A communication channel was established to hear directly from members of the trucking community.

Listening to Families' Concerns

Listening to Families' Concerns

Conversations brought attention to financial difficulties, family wellbeing, and interruptions in children's education.

From Listening to Action

From Listening to Action

The experiences shared by drivers helped inform subsequent initiatives, including Ustaad Ki Ladli Beti, focused on supporting daughters' education.

Every Voice Matters

Behind every call was a person navigating uncertainty, responsibilities, and concern for loved ones. The Covid-19 helpline reflected a simple belief: meaningful support begins by listening. For Ustaad, the experience reinforced the importance of staying connected with the trucking community and responding to the challenges faced by drivers and their families.

Every Voice Matters
Standing With the Trucking Community

Building a Future of Care and Connection.

Ustaad Support Foundation carries forward the commitment to understanding the needs of truck drivers and their families through community engagement, collaborative initiatives, and meaningful support.

We welcome individuals, organisations, transport associations, and industry partners who share our commitment to the wellbeing of India's trucking community.